The Art of Major Gift Fundraising

About

Have you ever read news stories about other cultural organisations receiving large donations and wondered how they did it? Or found yourself thinking “if only we knew people like that”?

Perhaps the whole notion of asking for large donations seems terrifying.

This course aims to demystify major gift fundraising and to show you that large donations might be closer than you think.

We’ll walk you through the process of identifying potential major donors and give you tips for confidently building relationships with them. We’ll help you prepare for making the ask and talk you through what comes next,

By the end of the session you’ll be able to confidently answer the following questions:

How do I find potential major donors for my organisation?
How do I approach them and build a relationship?
How do I know how much to ask them for?
How do I know when it’s time to ask?
How do I confidently “make the ask”?
What happens next?

Trainer: David Burgess – Director, Apollo Fundraiser